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Nighttime reflectivity material comparison
Road Sign Orientation Uniformity - why does it matter?

Watch the video and download the report on our next page to see for yourself.

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CHAT

Traffic Signs

  • Whether you're using digital printing or traditional fabrication methods for traffic signs, 3M has you covered. We provide retroreflective sheeting, inks, and overlays to help you fabricate high-quality traffic signs.


High-Performing Traffic Signs

Here are three important characteristics for reflective sheeting to consider:

  • traffic sign reflective material
    Retroreflective Material for Increased Visibility

    Brightness matters. You can download our white paper on traffic sign brightness here.

  • reflective sheeting for traffic signs
    Durability

    With 3M, you can count on long-lasting and effective signs that help drivers get home safely. 

    Contact us on our support page to learn more.

  • learn more about 3M reflective sheetings for traffic signs
    Observation and Entrance Angles

    In this demonstration, you’ll see how elevated seating positions impact sign visibility and how higher-performing sign sheeting can help.

    Traffic sign fabrication and orientation also matter in creating signs that reflect from different angles. Learn more about road sign orientation uniformity here.


Featured Products

3M™ Advanced Flexible Engineer Grade Reflective Sheeting Series 7300

  • deliver retroreflective traffic signs using 3M reflective sheetings

    Seeing is believing.

    For non-critical signs and temporary traffic control applications, 3M™ Advanced Flexible Engineer Grade Reflective Sheeting Series 7300 is the flexible and compatible sheeting you've been looking for.

    Its retroreflectivity meets ASTM D4956 Type I for non-critical street and road signs, and its bright white color makes it highly visible and ideal for eye-catching graphics.

    Learn more about Series 7300


3M™ Diamond Grade™ DG³ Reflective Sign Sheeting

  • Diamond grade reflective signs on highway at night

    Outsmart the Dark

    DG³ sheeting is our top-of-the-line reflective sign sheeting. With nearly twice the reflectivity of our lower-grade signage material, 3M Diamond Grade Sheeting helps create more visible signs, and more visible signs have been shown to cut nighttime accidents by up to 46%.*

    Learn more about 3M™ Diamond Grade™ DG³ and how it compares to other sheeting types.

     

    *Ripley, D.A, Howard R. Green Company, ITE AB04H313, Quantifying the Safety Benefits of Traffic Control Devices - Benefit-Cost Analysis of Traffic Sign Upgrades, 2005 Mid-Continent Transportation Research Symposium Proceedings.


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Urban Roads Can Be Challenging. Help Motorists See the Signs.

  • We offer a variety of sign sheeting types to help you improve the visibility and effectiveness of traffic signs in urban areas — including state-of-the-art ASTM Type XI sheeting and a range of fluorescent colors. Give your road users the guidance they need.


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Sign Sheeting Types

Explore traffic sign sheeting by Performance level and ASTM Standard.

  • 3M™ Diamond Grade™ Reflective Sign Sheeting helps improve safety by providing higher luminance values than our other sheeting at distances most critical to drivers.

    Available for ASTM Standards:
    ASTM Type IX
    ASTM Type XI

  • 3M™ High Intensity Prismatic Reflective Sheeting provides high levels of retroreflectivity for traffic signs, work zone devices, and delineators.

    Available for ASTM Standards:
    ASTM Type III
    ASTM Type IV

  • 3M™ Engineer Grade Reflective Sheeting is designed for the production of non-critical traffic signs and devices.

    Available for ASTM Standard:
    ASTM Type I



Sign Fabrication Techniques

  • There are many advantages to digital sign printing. Not only does it offer you quick on-demand printing, but you also have the flexibility to create custom traffic signs with digital printing for any level of production.

  • Traditional road sign being manufactured
    Traditional Sign Fabrication

    Whether your team uses cut copy, EC Film, or screen printing techniques, 3M has the inks, protective overlaminates and a variety of sheeting to support your manufacturing process.


Road sign orientation uniformity matters
Road Sign Orientation Uniformity - why does it matter?

Watch the video and download the report on our next page to see for yourself.

LEARN MORE

Resources for Traffic Signs